
When social media launched, the pitch was simple: connect people. So why does it so often feel like the opposite happened?
Think about the last time you posted something online at work or personally. Did you actually know how that content might travel, mutate, or come back to bite you?
If a technology does exactly what it was designed to do but causes damage in the process, who is responsible: the engineers, the users, or someone else entirely?
Can you name one piece of technology from the last decade that turned out to be nothing like what we were promised? Now the harder question: were the promises just wrong, or were we not paying attention?
There is a version of you that existed before social media shaped how you communicate professionally. How different do you think that person would be in a meeting, an email, or a pitch?
For our Watch & Talk sessions, this video sparks discussion around unintended consequences, technology and society, professional communication, corporate responsibility, and the language of cause and effect.
Ready to watch something that will make you laugh and then make you slightly uncomfortable about your phone?
Watch the video here (but it’s always more interesting to talk about it 😉):