Can you name the exact moment in history when pink stopped being a neutral colour and became coded as feminine?
If pink was once considered a strong, bold colour more suited to boys, what does that tell you about how much of «common sense» is actually just marketing?
Mamie Eisenhower wore pink obsessively during her husband’s presidential campaign. Do you think a political spouse’s wardrobe could still shift cultural trends on that scale today?
When a colour becomes a symbol of breaking social norms, what happens to that power once everyone adopts it?
Think about the last time colour influenced a business decision, a brand, a product, a presentation. Did you ever stop to question where those colour associations actually came from?
For our Watch & Talk sessions, this video sparks discussion around gender and branding, cultural change, marketing and perception, social norms in the workplace.
Ready to watch something you thought you already understood and leave with completely different questions? That is the Watch & Talk method.
Watch the video here (but it’s always more interesting to talk about it 😉):
