If a flying taxi is too loud, cities can simply ban it. So what exactly is «too loud» when you’re hovering over someone’s apartment?
Joby is using a NASA facility just to measure noise. Why would a startup spend that kind of resource on acoustics before the aircraft is even commercially viable?
Most people assume the hard part of flying cars is making them fly. What if the real barrier to mass adoption has nothing to do with engineering at all?
Urban air mobility promises to cut commute times dramatically. But who actually gets to use it first, and does that shape how the public reacts to the whole idea?
Regulators, residents, investors, and rival startups all have a stake in how loud these aircraft turn out to be. Whose definition of «acceptable noise» carries the most weight?
For our Watch & Talk sessions, this video sparks discussion around urban innovation, stakeholder management, regulatory challenges, and technology adoption.
Ready to think out loud about it in English?
Watch the video here (but it’s always more interesting to talk about it 😉):
