If a brand already knows what you want before you search for it, is that good service or something closer to manipulation?
What actually killed the high street: the pandemic, or something that was already coming long before 2020?
When a retailer offers you a personalised deal, who is really benefiting from that transaction?
How much of your shopping behaviour do you think is genuinely your own choice, and how much has already been shaped by an algorithm?
If data is the most powerful weapon in retail right now, what does that mean for the brands that cannot afford to collect it?
For our Watch & Talk sessions, this video sparks discussion around retail transformation, data privacy, consumer behaviour, digital strategy, and the future of physical stores.
Ready to unpack it all in English? That is exactly what the session is for.
Watch the video here (but it’s always more interesting to talk about it 😉):
