HOW COCA-COLA
HIJACKED SPORTS

 

A Watch and Talk Method Guided video

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INTRODUCTION. | GUIDED VIDEO. | BOOK A SESSION. | 6 OF THE BEST. | VOCAB REVIEW. |  SAY IT OUT LOUD. | CROSSWORD.

This video takes a closer look at how Coca-Cola, an unhealthy (but inarguably tasty and popular!) sugary drink, has managed to align itself with the greatest sporting events on the planet – the World Cup and the Olympics. It compares and contrasts its strategy with other giants like Red Bull and Nike and explains how takes a closer look at its impressive marketing strategy that has made it one of the most famous brands in the world.

Watch the intro video to get focused. ➡

You are here:

INTRODUCTION. | GUIDED VIDEO. | BOOK A SESSION. | 6 OF THE BEST. | VOCAB REVIEW. | SAY IT OUT LOUD. | CROSSWORD.

P.S. While this material is mobile-friendly, it’s much better on a big screen so get off the sofa and go and get your tablet or laptop. 😎

You are here:

INTRODUCTION. | GUIDED VIDEO. | BOOK A SESSION. | 6 OF THE BEST. | VOCAB REVIEW. | SAY IT OUT LOUD. | CROSSWORD.

LET’S TALK ABOUT IT!

 

Do you want to express your own thoughts and ideas about the video in order to improve your speaking skills and put the vocabulary into practice? Choose a time that suits you and book a Zoom session with one of our language coaches. #wherethemagichappens

 

(Do you want to know about language training for your company? That’s our speciality! 😇 Contact us!)

You are here:

INTRODUCTION. | GUIDED VIDEO. | BOOK A SESSION. | 6 OF THE BEST. | VOCAB REVIEW. | SAY IT OUT LOUD. | CROSSWORD.

VOCAB REVIEW – «6 OF THE BEST»

Here I explain six key vocabulary expressions from the video to help you to remember and assimilate them in order to boost your vocabulary.

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INTRODUCTION. | GUIDED VIDEO. | BOOK A SESSION. | 6 OF THE BEST. | VOCAB REVIEW. | SAY IT OUT LOUD. | CROSSWORD.

VOCAB REVIEW

Here you can see all the challenging vocabulary featured in the video with the original context from the video and a simple definition.

You are here:

INTRODUCTION. | GUIDED VIDEO. | BOOK A SESSION. | 6 OF THE BEST. | VOCAB REVIEW. | SAY IT OUT LOUD. | CROSSWORD.

SAY IT OUT LOUD!

Test your vocabulary AND your pronunciation! Read the description of one of the key vocab words and say it out loud! (This only works in the Chrome browser – it’s a Google thing! 🤷‍♂️)

P.S. This is A.I. so don’t expect it to work perfectly! If you find it frustrating, skip it!

You are here:

INTRODUCTION. | GUIDED VIDEO. | BOOK A SESSION. | 6 OF THE BEST. | VOCAB REVIEW. | SAY IT OUT LOUD. | CROSSWORD.

CROSSWORD

WHAT NOW?

Book a session with one of our experienced trainers to share your thoughts and opinions and practise your speaking skills 💪

Discover more videos like this to boost your vocabulary and practise your listening skills.