If you paid more for a bottle of wine last night, did it actually taste better, or did your brain just tell you it did?...
When someone throws out a number first in a negotiation, how much does that number actually control where the deal ends up?...
When two doctors examine the same patient, why might they reach completely different diagnoses even though they trained at the same hospital, read the same research, and have the same years of experience?...
What if the single biggest obstacle to therapy working has nothing to do with the therapist, the patient, or the number of sessions?...
Do you think two siblings raised in the same home, by the same parents, with the same opportunities, should turn out equally successful?...
Could we actually refreeze the Arctic, or is that just wishful thinking dressed up as science?...
Can you name a product that was deliberately made worse after it was already perfected?...
Do you actually know where the Type A / Type B personality theory came from, or have you just always assumed it was solid science?...
Could your company use AR right now, today, and you just haven't thought about it that way yet?...
What does a chess grandmaster and someone who memorised 70,000 digits of pi actually have in common?...